Get More Customers
Retailtoolbox’s philosophy on marketing is one of common sense. Our practical “How to Guides” are designed to give you realistic marketing solutions and processes that you can do yourself, easily and quickly to get more customers and keep the ones you’ve already got.
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How to Guides
10 Inexpensive Ways to Keep Your Existing Customers
A lot of time, effort and money are spent on attracting new customers to any business. It is 6 to 10 times more expensive to “buy” a new customer than to keep an existing customer. Here are 10 inexpensive ideas to ensure your existing customers stay your customers.
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How to Guides
10 Inexpensive Ways to Promote Your Business
You don’t need a massive marketing budget to promote your business. There are many things that you can do without spending your hard earned cash. Here are 10 ideas to promote your business and gain those precious new customers.
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How to Guides
5 Step Marketing Plan
At Retailtoolbox we recognise that most retailers do not have the time to invest in writing lengthy marketing plans. The Retailtoolbox 5 Step Marketing Plan will give you a framework from which to set a practical plan and focus on what is important.
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How to Guides
7 Fundamentals of Facebook Marketing
Marketing on Facebook or any form of social media requires committment and time. Here are 7 basic fundamentals you should know about marketing on Facebook.
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How to Guides
How to Develop a Promotional Calendar
The ideal tool to help co-ordinate and plan your promotional plan is a promotional calandar. A promotional calendar will help you
- Plan events and promotions in a timely manner
- Ensure your promotional plan is well balanced across the period
- Ensure all aspects of the business are aligned with each event
- Ensure your communications are set for each event
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How to Guides
Twitter Basics for Business
Twitter is a free service that with carefully planning can be used to grow your business by developing online social communication with customers.